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Tuesday, January 18, 2011

January Trivia Results

Our January Trivia contest is complete and we are happy to announce the winners of the contest along with the correct answers to our trivia questions.  This contest was a little more challenging because you needed to scan the QR Code to bring you to MadTV's "Bon Qui Qui at King Burger" video on YouTube.  If you were not able to scan the QR Code, or if you just want to watch this comedy video again and review the correct answers to our trivia questions follow this link to the video:  YouTube King Burger

Here are the answers to our trivia questions:  Unfortunately we couldn't chop up the video and give you the answers in short segments, so we did the next best thing and have provided the actual script.

Question 1:  What is the name of Bon Qui Qui's boss?
 "Oh hey Mr Williams how are you doing today sir?"
The majority of you answered this question correctly.  Mr. Williams is Bon Qui Qui's boss.


Question 2:  What is the name of the program the Bon Qui Qui is from?
"I'm sorry she's from our out of the hood program."

Although Outward Bound, Big Brothers Big Sisters, and Youth at Risk are excellent programs, the majority of you have excellent listening skills and knew that Bon Qui Qui's boss said she was from the Out of the Hood Program.


Question 3:  What does Bon Qui Qui's "boyfriend" order?  
"Umm give me a number 3 instead of fries give me some onion rings"

Most of you answered this one correctly too!  He wanted a #3 with onion rings instead of fries. 

Question 4:  How many strikes does Bon Qui Qui's "boyfriend" have?
"psh k psh k o
on the mic is the queen so listen to me sing he wanna number 3 super sized onion ring he come out the house with no anckle braclet on but he got 2 strikes so don't get is order wrong"


Well if you listened carefully you heard that he was not under house arrest anymore and when Bon Qui Qui puts in his order she says that he has two strikes already so you better get his order right.  The correct answer is Two.

Question 5: Bon Qui Qui calls security on a woman and accuses her of:
Biting her

This question had two possible answers that would have been acceptable.  Either Biting her or Yelling at Her.  Biting her was the answer that we were going for and our two winners did choose that correct answer.


Thanks again for participating in our contest and if this was your first time using a QR Code we hope that it was an enjoyable experience.  Now that you have experienced a QR Code you may notice that they are being used more and more in advertising and getting information across.

And now it is time to announce our winners who will each receive a $25 gift certificate to Five Guys Burgers and Fries.


Thursday, January 13, 2011

January Contest

Due to the overwhelming response to our "Vortex" contest in late December, we have decided to make this a monthly event!  So here's our January contest rules:

To enter just answer the questions on the linked survey and provide your name and e-mail or telephone number so that we may contact you if you are a winner.  There will be two lucky winners to this contest.  This contest will not only test your listening comprehension skills, but will also require you to access information using a QR code, which is a good thing for you to know how to do anyway. The lucky winners of this contest will be respondents number 5 and number 25, and will need to have ALL questions correctly answered.  (Don't worry.  This is not such a big challenge as you can replay the video as many times as you need to!)  Winners of this contest will be announced on our blog by noon on Tuesday, January 18, 2011.

Our prize this month will be a $25 gift certificate to Five Guys Burgers and Fries.


Good Luck!  We know you can do it!


The Contest:


Please answer the questions linked to the QR below.  What?  It's easy.  Again, stop worrying!  To access the information scan the QR code with your smart phone.  You will need a QR Code Reader/Bar Code Reader on your smart phone to scan the QR code.

If you are still not sure how QR Codes work and how to use them see our previous blog called "QR Codes: What are they and How Can they work for You?" published on November 2, 2010.  This blog can be accessed by using the link on the right side of our blog called "Blog Categories"  Click on "Multi-Channel Marketing" under Blog Categories and scroll down to view the QR Code blog.

If you need a QR Code reader application there are many available on-line to download and many of them are free.  You can search for them yourself, or use one of the links we have provided.  It may take a few minutes to download the reader.  Be patient!
Mobile Barcodes
2d Code 
QR Code resources


Scan this QR Code:


qrcode

Answers these trivia questions:
Please Note:  The prizes will will be $25 gift certificates to Five Guys Burgers and Fries.  As you know, Five Guys provides excellent customer service and serves delicious burgers and fries, but they are in no way associated with Young's Printing or this contest.  (Therefore, please don't sue us, Five Guys, if you're reading this.)



Create your free online surveys with SurveyMonkey, the world's leading questionnaire tool.

Thanks for participating!

Tuesday, January 11, 2011

Holiday Fun (A/K/A Vortex) Survey Winners

Oolong tea prize
Thanks again to everyone who participated in the Holiday Fun Vortex Survey and congratulations to Marlene Kurban and Alan Hagyard our Holiday Fun Survey winners.  Marlene and Alan's grand prize was a 1lb bag of high-quality Taiwan Oolong tea, direct from Flushing, Queens as shown in the photo.  

Please check back soon as we are about to announce our January trivia contest with more chances to win.

Thursday, December 30, 2010

Holiday Fun (A/K/A Vortex) Survey Results

Thanks for joining in the Holiday Survey fun! 
We had 62 responses and the lucky winners are listed below. Congratulations to our winners!

The results of the survey are as follows with the correct answer given.

Question 1:  What did Frosty the Snowman have for a nose?
We managed to fool quite a few of you, who were obviously thinking about the last snowman you created.  The correct answer:  A button.  Here's the video: Frosty the Snowman


Question #2: What is the Chinese New Year Zodiac Symbol?
Sorry, Tiger was last year and Dragon is next year. The correct answer:  Rabbit. 
For your information, people born in the Year of the Rabbit are articulate, talented, and ambitious. They are virtuous, reserved, and have excellent taste, which is why they use Young's Printing.
Here's are all of the zodiac animals for your files: Chinese Zodiacs




Question #3:  The Grinch is a cuddly as a ______________.
Porcupine?  Close.  But, the correct answer:  A cactus.  Here's the song if you don't believe us: The Grinch







Question #4:  What does Alvin want for Christmas in the Chipmunk Song?
We didn't fool many of you with this one.  The correct answer:  A hula hoop.  Again, here's that hot video: Chipmunk Song



Question #5:  Kawanzaa comes from a phrase that means:
Pretty lame, folks. Only 61.3% got this right.  The correct answer:  First-Fruits.  Want more info use this link: Kawanzaa


Question #6:  How many candles are on a Hanukkah menorah?

Well, we thought we'd nail more people on this one, but you outsmarted us.  The correct answer: 9 candles, eight of which represent the eight day holiday, and the one in the middle, the shamash ("helper" or "servant"), is for a candle used to light all other candles.




As a reminder, we chose respondents #20 and #11 for the semi-random reason that 2011 is almost up on us.  The caveat was that a valid response had at least four correct answers.  And here are the lucky GRAND PRIZE winners of one pound of top quality oolong tea from Taiwan . . . . . . . . . . . . . .
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. . . . . . . . . . . . . . . . . . . .keep scrolling . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . oh the suspense . . . . . . . . . . . . .
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are:

#20 (actually #21 because #20 only got two right and was disqualified): Marlene Kurban, Vice President of Business Development at Advanced Behavioral Health; and


#11 Alan Hagyard, Executive Director of Libraries Online.  Mr. Hagyard, with the resources of Connecticut's libraries behind him, answered all of the questions correctly.

Thanks for participating and Have a Happy New Year!


Tuesday, December 28, 2010

Holiday Fun!

Stuck in the office this week?  Test your holiday trivia knowledge and win a prize!

Test your knowledge by answering a few holiday trivia questions. Our survey consists of just 6 trivia questions with 2 chances to win.  (You may need help on a few!)

Since the year 2011 is approaching, responders #20 and #11 to our survey will be the big, grand-prize winners.  The grand prize: a 1lb bag of high-quality Taiwan Oolong tea, direct from Flushing, Queens. (You need at least four correct answers to qualify.)

Results will be posted here on Thursday, December 30, 2010.  Good Luck!

Happy Holidays from Young's Printing

Create your free online surveys with SurveyMonkey, the world's leading questionnaire tool.

Tuesday, December 21, 2010

New Branding Look for the YMCA

New YMCA logo introduced July 12, 2010
After many years of service the black, red and white YMCA logo that was introduced back in 1967 is being phased out.  According to the YMCA of the USA, the new colorful logo is intended to reflect the vibrancy and diversity of the organization.  Lines are fonts are now curved and images silhouetted to demonstrate a more contemporary feel. 

The YMCA has been around since 1844, when it was established by a department store worker to provide a refuge for young men from the bleak streets of London.  There are now 2,687 YMCA locations across the United States.  Young's Printing is proud to count over a dozen of them among its clients and is excited to show off their new look!

Photo : Lance Shearer/Naples Daily News  http://ymca.net/news-releases/20100917-southwest-florida.html

News link to full story regarding YMCA Branding Strategy

Thursday, December 16, 2010

December Printing Showcase

Today's blog features work produced in December for our clients at MiddleOak, Pratt & Whitney, and Dauntless Specialty Brokerage.


Christmas With Class!
We just finished printing and mailing MiddleOak's Holiday Cards for 2010.

This folded holiday card was printed on Kromekote Canvas12 pt. C1S stock.  This is a premium paper, chosen to have the feel of an actual present.

The gift image and the red embossed ribbon on the card gives it a 3-dimensional look.  MiddleOak's logo is foil stamped and creatively incorporated to represent snowflake-like gift wrap.

Each card is individualized with the recipient's name imprinted in red on the gift tag.

Gorgeous!!!





Branding Extraordinaire

Pratt & Whitney uses their signature eagle logo decals as a branding element in trade shows and on aircraft and rocket engines.  These seven-color, free-form die-cut decals, that is printing in four different sizes, each with eagle feathers extending beyond the circular perimeter to give it a 3-dimensional look.  Young's Printing is proud to have developed this design together with Pratt & Whitney several years ago, and to have printed over a million decals for engine maker so far!



Multi-Channel Marketing That Works!

Dauntless Specialty Brokerage has been using innovative direct mail as a part of a multi-channel marketing strategy that really works.  We just completed a flight of direct mail campaign for Dauntless across several product categories in targeted states around the country.  The campaign begins with printed postcards, which include a free offer for a pocket calculator to increase response rates.  Respondents go directly to a webpage customized for this campaign and the product targeted to them.  Once registered on this page, respondent confirmations and notifications to our fulfillment center are handled through a marketing automation system.

The output of this process, of course, is a highly-qualified list of leads which can then be marketed by the brokerage's sales team, using marketing collateral, phone, and, of course, face-to-face contacts to close the deal.

So, Dauntless has been able to utilize quite a number of marketing channels, all highly integrated, and all driven by direct mail.  Further, the company uses only what works for them, not necessarily the latest & greatest marketing technologies.  For example, they found static web landing pages to
 work just as well as dynamic (P.U.R.L.) ones, at a fraction of the cost. 

Well done, Dauntless!!